Packaging, electricals, batteries, product safety, cosmetics — each one is a separate registration, in each separate country, and Amazon switches the listings off where a number is missing. Answer three short questions and see exactly where you stand.
Nothing you enter leaves your browser. This is guidance built from published rules and Amazon's own announcements, reviewed 22 September 2026 — not legal advice, and not a substitute for your compliance adviser.
Not where your stock sits — where the buyer is. A parcel shipped from Germany to a customer in Austria counts as Austria.
Optional. Storing stock somewhere does not create a packaging duty on its own, but it does create VAT duties — so it is worth flagging.
Four taps. Each answer switches a whole column of the grid on or off, so it is worth being accurate.
This decides who has to carry each duty. A brand based outside a country usually needs someone established there to answer for it — and that appointment is the expensive part.
Does it arrive in packaging?
A box, a bottle, a jar, a wrap, a mailer — anything the customer throws away. For almost every physical product the answer is yes.
Is it a cosmetic or personal care product?
Skincare, hair, fragrance, make-up, toothpaste, deodorant. These carry their own rulebook on top of everything else.
Does it plug in, charge, or have electronics inside?
A hair dryer, an LED mask, a heated brush, anything with a cable or a circuit board.
Does it contain a battery, or come with one?
Built in, or loose in the box. A button cell counts.
Whose brand is on the packaging?
Under the EU packaging law, the company whose name is on the pack usually does its paperwork. Plain packaging or another company's brand counts as "not mine".
Does the packaging touch food?
There are new limits on PFAS in food-contact packaging, so this one changes the answer.
You have to be over both lines to be caught. Plenty of sellers are not, and the grid will say so.
Only what applies to you is listed. Skip it if you would rather just see the full picture — nothing here is required.
Tap a country. Dashed tiles are ones you did not pick.
These apply across every country you sell in. Open any one to see what it asks of you.
Free · one page · dated today
Your grid, the scheme and authority for every line, and what to sort first — on one dated page, emailed to you. It is the thing to forward to your adviser, or to put in front of a supplier who says it is all handled.
PartnerNew since 12 August 2026 · EU packaging regulation
Selling into the EU? Every packaging type now needs a marking on the pack and a declaration of conformity. Our partner Packaging Compliance makes both from one short form, and you do not need to run the checker first.
The marking the law asks for: your name, address, contact and packaging ID, ready to print.
One form, about 5 minutes per country, and a ready-to-sign PDF for each EU country in its official language.
Partner tools by Packaging Compliance, Germany. The label generator is free; the declaration generator is paid. Through our link you pay 5% less, and we may earn a commission.
Why this got harder in August
Since 12 August 2026 one EU packaging law sits under every country's register, and marketplaces are pushed to collect the national numbers. Tap a date to see what applies when.
18 August 2025In force
Products that contain or come with a battery need the national battery registration in each country you sell into, and Amazon has been enforcing it since this date.
12 August 2026In force
One EU law now sits under every national packaging register. On top of the registrations, each packaging type needs two documents: a marking on the pack and a declaration of conformity.
12 February 2027Coming
Each EU country must have its penalty rules for the packaging regulation in place by this date. In Germany, fines for a missing declaration apply from the same day.
12 August 2028 at the earliestComing
A harmonised label showing what the packaging is made of, so shoppers know how to sort it. It applies 24 months after the Commission adopts the design, and not before this date. The design has not been adopted yet.
1 January 2030Coming
Recyclability grades, minimum recycled content for plastic packaging, packaging minimisation, and no more than 50% empty space in grouped, transport and e-commerce packaging.
Sellers registered in Germany and France were, for years, covered in practice, because those were the countries Amazon checked. Now each member state runs its own register, authority and number, and the new packaging regulation pushes marketplaces to collect them.
Packaging, electricals and batteries are separate registrations in every country. A German LUCID number says nothing about your Polish BDO entry, or about who can answer for the product in Italy.
When a registration is missing, Amazon deactivates the listings in that country and you find out because the sales stop. The national fine, where it comes, comes later.
What this tool will not do
Where a threshold is genuinely disputed — Ireland, Belgium, Czechia — you get "worth checking" and the reason, not a red cross. Several tools in this space would rather frighten you.
It works from what you tell it. It cannot see your listings, your stock placement settings or what you have already filed in Seller Central.
It is a map of published rules with a date on it. Before you act on a line, check it with whoever carries the liability for you.
Where this comes from
Every line in the grid is built from a published source — Amazon's own seller pages and forum announcements, EU legislation and Commission guidance, and national regulators. Rules reviewed 22 September 2026. Where Amazon has not said publicly that it verifies something, the tool says so rather than implying it. Where advisers disagree with each other, the tool says that too.
The same checks we run on client accounts. No sign-up, nothing to install.
White backgroundFills 85%1000 px+Main image checkerA free compliance check of your main image.
AI-generatedimage-01.jpg taggedAI taggingTag AI-generated people in your images before you upload.Stolen from the Giants NewThe swipe file: 447 real listing images from best-selling beauty brands on Amazon US, sorted by what each image does.Closing it means picking the registrations that actually matter for your volumes, in the order that keeps your listings live, and not paying for the ones you do not need. Send us one ASIN and we will come back with a real audit — three findings with the numbers behind them, a content benchmark against whoever ranks above you, and main-image concepts built from your own photography.
